Postcard showing a photo of the ruins from the Quaker Oats Plant fire of March 7, 1911. The plant was located near the railroad tracks and the Kellogg Company factory. The fire started in the drying rooms and caused a loss of $100,000. Caption on front: Quaker Oats Plant - Burned March 7 - 1911 Battle Creek Mich. Written on back: B.C. Mi 3-17-11 Here is a photo of a recent puff of $100,000. How is everything. Hope this finds you all O.K. All well at home. Love from all. [illegible] Sent to: Mr. K. R. VanHuysen c/o N. S. Ship Washington D.M. New York N. Y. Sent on: March 17, 1911