Grandin Advertising building at the Postum Cereal Company

dc.coverage.temporal	Battle Creek. Michigan, circa ???	en_US
dc.identifier.other	LPC-028-036-003	en_US
dc.identifier.uri	http://dspace.willardlibrary.org/xmlui/handle/123456789/12227
dc.description	Color Postcard showing a photo of the Grandin Advertising Company building at the Postum Cereal Company. C. W. Post (1856-1914) first visited Battle Creek as a patient at the Battle Creek Sanitarium. He started the Postum Cereal Company in 1895, introducing a cereal drink, Postum, at that time and Grape Nuts cereal in 1897. In 1908 he started production of Elijah's Manna, a flaked corn cereal that later became known as Post Toasties. This building on the grounds of the Post Products Division was originally used as home of the Grandin Advertising company, associated with the Postum company and later used as administrative offices for the company. Caption on front: Where Postum, Grape-Nuts and Post Toasties Advertising is prepared. Perhaps the most unique and handsomely furnished General Office Building in the World. All details pertaining to the annual expenditure of One Million Dollars for Advertising the Postum Company's products are handled in this building.	en_US
dc.format.medium	color postcard	en_US
dc.language.iso	En	en_US
dc.subject	Industries - Postum Cereal Company	en_US
dc.subject	Post, Charles William.	en_US
dc.subject	Post	en_US
dc.title	Grandin Advertising building at the Postum Cereal Company	en_US
dc.type	Image	en_US