Willard Historical Images

Interior of the Grandin Advertising building, c. 1911

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dc.coverage.temporal Battle Creek. Michigan, circa 1911 en_US
dc.identifier.other LPC-028-040-002 en_US
dc.identifier.uri http://dspace.willardlibrary.org/xmlui/handle/123456789/12158
dc.description Color Postcard showing a photo of the luxurious interior of the Grandin advertising company building, c. 1911. C. W. Post (1856-1914) first visited Battle Creek as a patient at the Battle Creek Sanitarium. He started the Postum Cereal Company in 1895, introducing a cereal drink, Postum, at that time and Grape Nuts cereal in 1897. In 1908 he started production of Elijah's Manna, a flaked corn cereal that later became known as Post Toasties. This building on the grounds of the Post Products Division was originally used as home of the Grandin Advertising company, associated with the Postum company and later used as administrative offices for the company. Caption on front: The Door Unbolted Come In Visitors Welcome A Glimpse Inside. Showing staircase in building where Postum, Grape-Nuts and Post Toasties advertising is prepared at Battle Creek, Mich. Said to be one of the most unique and luxuriously furnished office buildings in the world. Written on back: Battle Creek Aug 26th Dear Mother you will see by reading the other side of this card what it represents We were through the buiding yesterday also saw them making Post Toasties and Postum Cereal & taskted the products in their different stages of preparation they are fine when they come from the ovens. Silas has gone with Roy to his work. Lawrence has gone down town & Effie & I are going Celia Sent to: Mrs. H. Bennett Saline Mich Sent on: August 26, 1911 en_US
dc.format.medium color postcard en_US
dc.language.iso En en_US
dc.subject Industries - Postum Cereal Company en_US
dc.subject Post en_US
dc.title Interior of the Grandin Advertising building, c. 1911 en_US
dc.type Image en_US


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