Willard Historical Images

Advertisement for Kellogg's Biscuits

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dc.coverage.temporal Battle Creek. Michigan, circa ??? en_US
dc.identifier.other LPC-024-027-002 en_US
dc.identifier.uri http://dspace.willardlibrary.org/xmlui/handle/123456789/11836
dc.description Color advertising card for Kellogg's Toasted Wheat Biscuit, showing biscuits on plates and a child on the front. Caption on front: Wheat Beats Meat. Kellogg's biscuit is good at every meal as toast with butter or cheese. The Biscuit with a Baked Apple and Cream-nothing finer. With Bananas - the fruit that is always in season - a delightful combination. Caption on back: the day of the old-fashioned breakfast of bacon and eggs, or greasy sausages, liver or chops is fast passing. Modern housewives have learned the uselessness of laboring over hot stoves in smoky kitchens to serve breakfasts of meat. They have learned the thrifty lesson of reducing the cost of living by serving a better breakfast at a smaller cost for food, fuel and labor. For wheat is a real food - on of Nature's best for either the brain worker or the toiler. The product of the golden wheat-fields contains far greater nourishment than that of the slaughterhouse. Food makers have realized this and have vied with one another to produce the best wheat food. Wwe believe we are offering it to you in Kellogg's Toasted Wheat Biscuit. Here is the whole weat, nothing tkaes away, and nothing added - except the kellogg flavor. And that's a wonderful flavor - a flavor that seems to belong to the food, and it does, for it is thoroughly cooked into the food in the process of baking and toasting. It is a wholesome, tasty flavor that one never tires of. It's a flavor that makes Johnny pass his bowl a second time and father push back his plate when through and say "That's a good breakfast." We select the wheat: we clean it, wash it; grind it and cook it in our own spotless bakeries shred it in our own specially patented machines and finally toast it through and through in the compact, shapely biscuit form in which it comes to you. And when you get it, it's ready to serve, crisp and fresh as the minute it left the oven. And it comes to you with an unlimited guarantee. If for any reason you find the food unsatisfactory, take the unused part of the package back to the grocer and he wioll hand you back your money. Kellogg's Biscuit is new. If your grocer hasn't it, he'll be glad to get it for you, for he knows and believes in the Kellogg products. The next page shows a few of the dozens of ways Kellogg's Biscuit may be served. en_US
dc.format.medium color card en_US
dc.language.iso En en_US
dc.subject Industries - Kellogg Company en_US
dc.subject Kellogg Real Photos, Misc., Kellogg Advertising, Kellogg Ranch, Kellogg Gull Lake, Kellogg Bird Sanctuary en_US
dc.title Advertisement for Kellogg's Biscuits en_US
dc.type Image en_US


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