Description:
Color Postcard showing a Tony the Tiger character and photo of the Administration building at the Kellogg Company. The Kellogg Toasted Cornflake Company was founded in 1906 by W. K. Kellogg, using a process developed at the Battle Creek Sanitarium of soaking grain and then rolling and baking it to provide a thin, toasted flake which was marketed as a healthy alternative breakfast food.
Caption on front: Welcome to Kellogg's of Battle Creek.
Caption on back: Kellogg Company Battle Creek, Michigan The home of Kellogg's as it looks today. Since 1906, Kellogg's has been producing America's best-liked cereals. The world's largest manufacturer of ready-to-eat cereals, Kellogg's has plants in the U.S. and throughout the world.